Tag Archives: Bob Gamgort

Fake syrup peddler takes over eco-disastrous beverage maker

That didn’t take long. Keurig Green Mountain, the artist formerly known as Green Mountain Coffee Roasters, was sold to a private equity firm in late December; now, the company’s CEO has been kicked out of the way.

Keurig Green Mountain, Inc. in Waterbury has hired a new chief executive officer, promoting current CEO Brian Kelley to vice chairman of the board.

That’s a hell of a promotion. Kind of like being promoted from Governor to Lieutenant Governor.

And Kelley’s replacement?

Bob Gamgort, currently CEO of Pinnacle Foods Inc. in Parsippany, New Jersey, will take over leadership of Keurig on May 2. Pinnacle owns a number of well-known brands, including Duncan Hines, Vlasic, Mrs. Butterworth’s and Log Cabin, Armour and Birds Eye.

Ruh-roh, Raggy. Mrs. Butterworth’s and Log Cabin?

Them’s fightin’ words around these parts.

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