Tag Archives: Maine Today Media

Arrivederci, Mitchells

Big splashy headline in my morning paper: “Mitchells Agree to Sell Times Argus.” Actually, they’re selling the whole megillah: the Times Argus, Rutland Herald and associated print and online media entities.

You see that headline and you fear the worst: a big national chain like Gannett that’d commodify and multiplatform the papers into mush, or a low-budget media outfit that would strip-mine the papers into irrelevance.

But no, the Mitchell Empire is being sold to a guy. One guy, not some faraway corporation. The guy is Reade Brower, who seemingly owns just about every newspaper in the state of Maine. From a 2015 account of his purchase of MaineToday Media, which cemented his dominant position in Maine journalism:

MaineToday Media publishes the print editions of the Maine Sunday Telegram, the Portland Press Herald, the Morning Sentinel in Waterville, the Kennebec Journal in Augusta, and The Coastal Journal in Bath. MaineToday Media also operates the news websites MaineToday.com, PressHerald.com, and CentralMaine.com.

Brower, a longtime resident of Camden, currently owns The Free Press and Courier Publications – which publishes the Courier-Gazette in Rockland, The Camden Herald, and The Republican Journal in Belfast.

That passage, you should know, appeared in The Free Press — owned by Reade Brower. And there’s the rub: when you do a Google search for “Reade Brower,” you get a whole lot of links to articles from Brower-owned media operations.

As far as I can tell, which isn’t far, Brower is no Sheldon Adelson. He didn’t wade into the newa business to further his own interests. He built his empire bit by bit, and his origins are in printing and marketing, not casinos or fossil fuels. He seems to have a legitimate desire to preserve print journalism and find ways for it to survive the modern era.

Continue reading